Everyone says you need it. You know you want it. But you’re not sure where to start. This is both the dilemma and opportunity of marketing data. Thanks to the internet, there are countless things small businesses can measure and plenty of tools available…
There’s no excuse. Your small business may be brick and mortar and your focus may be local, but there’s no reason why your marketing shouldn’t be online. Even though there’s more to digital marketing than just posting a website and hoping for the best,…
If you’ve done a good job running your small business this year, there’s a good chance you will be celebrating the holidays with a little more fanfare. On the other end of the spectrum, a bad year in the business world could mean your…
Running a small business means many countless details, most notably of which is making sure you have happy customers. As too many small business owners have discovered over time, it just takes a few unhappy customers to turn things upside down. When that happens,…
It’s that time of year again. Stock up on eggnog – it’s time for the annual holiday party. If you haven’t already, now is the time to start planning your holiday party. Here are some top tips on how to plan your workplace celebrations,…
If you want to take your small business marketing practices to the next level; then it’s time to consider drip campaigning. With drip campaigns, your business won’t miss a beat when it comes to delivering its marketing messages. Here are just a few ways…